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    New year, new silhouettes! Puma starts the year with a new design. Inspired by running shoes from the company's own archives, Puma brings the Velophasis on the market, a silhouette that brings together the aesthetics of the early 2000s with futuristic design approaches. The combination of the white mesh upper and silver leather overlays provides the perfect canvas for more color blocking elements, which Puma knows to use! This colorway convinces with eye-catching blue tones on the laces and individual elements of the sole as well as further accents in pastel orange. These modern eye-catchers are accompanied by the bulky sole - including CMVA outsole for optimal cushioning - which gives the shoe potential to become a Modern Classic!


    For the upcoming launch, Asphaltgold teamed up with the Porsche Center Darmstadt and translated the design of the Puma Velophasis to the new Porsche Taycan to highlight the futuristic style and sporty elements of the runner.

    Known worldwide for sportiness, technology and design, Porsche has launched the Taycan Turbo S Sport Turismo, a model that offers a glimpse of the future. An all-electric sports car that impresses with an innovative overall concept and has been developed with the future in mind. Aesthetics, vision and performance - the perfect match for the Puma Velophasis!

    Release: 11.02.23 / 12:00 (CET)


    As a special event, we are organizing a local competition in Darmstadt, where you can win our Porsche Taycan for a weekend all to yourself!

    On 11.02. we will start: Our CEO Dani will drive you through Darmstadt in our designed Porsche Taycan Turbo S Sport Turismo and will ask you quiz questions during the drive. If you answer most of the questions correctly, you will win the main prize.

    How can you take part?
    Send us a short video via direct message on Instagram in which you briefly introduce yourself. We will then draw the participants from among all the entries.

    Application start: 03.02.2023 / 09:00 (CET)
    Application deadline: 06.02.2023 / 23:59 (CET)

    Grand prize: Porsche Taycan Turbo S Sport Turismo for a weekend (Saturday & Sunday) by arrangement*.

    *Terms of participation:

    • Anyone aged 23 and older with a valid EU driving license can take part.

    • The quiz show will be accompanied by film and photography. The participants agree to the promotional publication.

    • The legal process is excluded.

    • Cash payment of the prize is not possible.