Welcome to our home base!

What began in 2008 in a small shop on Friedensplatz in Darmstadt grew over the years into one of the dominant online shops in the sneaker and streetwear sector.

Seven years after opening its first store, Asphaltgold expanded its footprint with the AGC Store in downtown Darmstadt. The new opening was a concept store focused on sneakers and contemporary streetwear, comprehensively reflecting the transformation of sneaker culture into the fashion world. Both stores operated in Darmstadt until spring 2020, after which the AGC Store was converted into a single, larger Asphaltgold store. Since 2008, Asphaltgold has combined aesthetic and contemporary fashion for diverse target groups with the fundamental values of sneaker culture in the heart of the Rhine-Main region.

In keeping with our values of Culture, Aesthetics, and Dedication, our store at Ludwigsplatz 8A in Darmstadt is filled with attention to detail in every square inch. We strive to continually create a space full of inspiration for our community and our customers, as well as present our product range as it deserves: contemporary, progressive, and aesthetic.

Beyond the big players like Nike, Adidas, Reebok, and New Balance, you'll always find new brands with us, especially in the apparel sector, with which we grow and, above all, identify market trends early on – without losing sight of fair and sustainable production.

With us, you'll often find in-store only products that are already sold out online or at other retailers. You can take part in exclusive in-store raffles, or celebrate with us at one of our events and exchange ideas about the latest developments in our sneaker and fashion universe.

If you miss out on a release, we also offer a second chance to snag your dream model. With our Heat for Need program, we combine the current sneaker hype with charity. In our store, you have access to a selection of exclusive past releases, which we offer at a fair resale price. We donate the difference between the original retail price and the resale price to various charitable causes. Currently, your purchase supports the Foundation Against Racism in Darmstadt.

Welcome to our home base!

What began in 2008 in a small shop on Friedensplatz in Darmstadt grew over the years into one of the dominant online shops in the sneaker and streetwear sector.

Seven years after opening its first store, Asphaltgold expanded its footprint with the AGC Store in downtown Darmstadt. The new opening was a concept store focused on sneakers and contemporary streetwear, comprehensively reflecting the transformation of sneaker culture into the fashion world. Both stores operated in Darmstadt until spring 2020, after which the AGC Store was converted into a single, larger Asphaltgold store. Since 2008, Asphaltgold has combined aesthetic and contemporary fashion for diverse target groups with the fundamental values of sneaker culture in the heart of the Rhine-Main region.

In keeping with our values of Culture, Aesthetics, and Dedication, our store at Ludwigsplatz 8A in Darmstadt is filled with attention to detail in every square inch. We strive to continually create a space full of inspiration for our community and our customers, as well as present our product range as it deserves: contemporary, progressive, and aesthetic.

Beyond the big players like Nike, Adidas, Reebok, and New Balance, you'll always find new brands with us, especially in the apparel sector, with which we grow and, above all, identify market trends early on – without losing sight of fair and sustainable production.

With us, you'll often find in-store only products that are already sold out online or at other retailers. You can take part in exclusive in-store raffles, or celebrate with us at one of our events and exchange ideas about the latest developments in our sneaker and fashion universe.

If you miss out on a release, we also offer a second chance to snag your dream model. With our Heat for Need program, we combine the current sneaker hype with charity. In our store, you have access to a selection of exclusive past releases, which we offer at a fair resale price. We donate the difference between the original retail price and the resale price to various charitable causes. Currently, your purchase supports the Foundation Against Racism in Darmstadt.

Together with our Asphaltgold app, you'll experience a holistic in-store experience, featuring exclusive offers and early notifications of in-store raffles. Our app offers you an excellent way to discover our product range in our store, interact quickly with our employees, and be rewarded for your loyalty in the near future.

Asphaltgold is much more than an online shop; we are a large community, extending far beyond the borders of Darmstadt.

Come by, we look forward to seeing you!