On

On Running Shoes at Asphaltgold

Dream On - and On and On. Specializing in the manufacture of high-performance running shoes, On Running has a mission: to ignite the power of human spirit through movement. How does it do that? Through innovative technology and modern design. Because On shoes are waterproof, lightweight, comfortable, supportive and breathable. In addition to sports shoes that give you the feeling of running on clouds, On also offers clothing made of functional materials. Curious? In the Asphaltgold online store you will find a large selection of On shoes for women or men in numerous sizes, variants and colors.

Storytime: The history of On Running and its sneakers

Who invented it? That's right, the Swiss. Because the story of On Running began almost 15 years ago in the Swiss Alps. There, Olivier Bernhard, a former athlete, made it his mission to develop shoes with a revolutionary running feel. His first prototype: an outsole made from pieces of garden hose, no joke.

From lone fighter to team player: In 2010, he then brought his two friends Caspar Coppetti and David Allemann on board and founded On Running together with them - the rising star among sports shoe brands. Just one month later, in March 2010, the revised prototype model On Clouds won the ISPO Brandnew Award - and the very first On shoes were already in stores.

From Switzerland to the world: In the meantime, the kicks with the innovative Cloud sole are available in numerous sports and streetwear stores. Because more and more people are celebrating the combination of comfort, function, design and quality that is easy on their feet and joints. Whether as a casual sneaker on the street or as a high-performance running shoe on track and trails - On shoes never let you down.

Walking on a Dream: On shoes for men and women

But let's talk real talk: you're wondering what makes On Running's trainers so special? Well, for one, they have a special sole that's made of Clouds. Yes, you read that right, Clouds! That's because On has developed a patented technology called CloudTec®. These are small cushions embedded in the sole that provide comfortable cushioning with every step. This makes the silhouettes not only ultra comfy, they also give you the nice feeling of walking on clouds.

As an added benefit, On Running sneakers bring the unique Speedboard® technology into play. This is a plate in the sole that returns energy with every step in the form of a powerful push-off - the secret behind the performance. The benefit: joints are relieved, forward momentum is amplified and running feels easier. This must be Heaven!

Design meets function: On Running shoes are not only mega comfortable and powerful, but also stylish. Most models are available in many exciting colors and designs. But even those who like it simpler for sports or leisure will find what they are looking for at On - that's a promise.

Sustainability at On Running: With new innovations to ecological awareness

Progress through innovation - that's the brand's motto. Because as pioneers in sustainability, On works to produce all items with the smallest possible ecological footprint. How? Through circular systems, alternative materials like CleanCloud™, and driving sustainable production.

Run, Recycle and Repeat: The Cyclon Circularity Program is the brand's latest coup and promises zero waste. Behind the idea is a subscription system for running shoes - using a 100% recycled and recyclable material made from castor beans for on sneakers for men or women. Wondering how it all works? After six months, you simply send your Cyclons™ back to On. In return, you'll then receive a new, recycled pair of shoes.

Buy On sneakers at Asphaltgold

Hungry for a new beater? On running shoes for men or women feature support, comfort, and lightness on the foot. So what are you waiting for? Discover the Oniverse of the Swiss brand and order your new On sneakers in the Asphaltgold online store! Always on board: quality down to the last seam and the patented CloudTec® sole, which provides an incredibly light running feeling - as if on clouds.