Started as simple merch for the crew and loyal customers, the Aspahltgold brand has developed over the years with its own collections - inspired and influenced by the current streetwear and sports culture.
FOR THE COMMUNITY.
BUILT WITH DEDICATION.
COLLECTIONS
This collection brings back an easy late 90s vibe - inspired by sports and music culture, combined with modern streetwear. The classic cuts with striking textures and materials make these seemingly simple pieces an individual collection.
Two outstanding accessories round off the collection - a Yin&Yang shaped ceramic tablet and a ponyhair belt.
No matter what you feel like today, our essentials are always ready-to-wear and easy to combine.
The focus is on the essentials - high-quality material, timeless cuts and subtle colors.
Products 380 g/m² heavy cotton in loose, unisex fits - designed for comfort and style.
For some it is the café or the bar around the corner, for others it's their favorite store in town. We all have our own "third place" - a place where we feel comfortable in addition to work and home, where we enjoy spending time. These special places not only offer us a break from everyday life, but also space for creativity, encounters and inspiration.
To enjoy the summer, you have to love all facets of this period.
All these facets can be found in the materials and fits of this collection.
Crocheted sets, lightweight shirts and long-sleeved jerseys.
No matter what you feel like today, our essentials are always ready-to-wear and easy to combine.
The focus is on the essentials - high-quality materials, timeless cuts and subtle colors.
Products made from light seersucker in loose, unisex fits - designed for comfort and style.
The desire to learn, the pursuit of personal development and never having enough to have enough: That is dedication!
This collection is for the curious among us.
The surroundings are places where you learn or do things, where interests are lived and perfected, where you work on yourself.
HOME & LIVING
ACCESSOIRES
SOCKS
The Asphaltgold Brand
Daniel Benz founded Asphaltgold in 2008 out of a fascination for streetwear culture and a passion for sneakers since the early 90s. Starting out as a small store in Darmstadt, the company is now one of the leading online retailers for sneakers, contemporary streetwear and lifestyle.
Already in the first years of Asphaltgold, a strong community of sneaker enthusiasts with the same passion developed, who came together for release events and camp outs in front of the store and created a place for like-minded people.
This motivation gave rise to the company's own brand, back then still as classic "merch" with the iconic Asphaltgold cat.
After the rebranding in 2020, which replaced the cat and thus the first logo, the Asphaltgold brand developed under the claim Culture. Aesthetics. Dedication. continues to evolve. The claim combines Asphaltgold values and the shared passion of the resulting community.
Today, holistic cut & sew collections are designed with great dedication and attention to detail in the creation and production process - inspired and influenced by the current streetwear and sports culture.
The seasonal apparel collections are complemented by accessories such as caps and socks, home & living products and leather accessories.
The motivation remains the same - products for our community and all those who share our values.
COLLABORATIONS
FOR THE COMMUNITY.
BUILT WITH DEDICATION.
Started as simple merch for the crew and loyal customers, the Aspahltgold brand has developed over the years with its own collections - inspired and influenced by the current streetwear and sports culture.
NEWEST DROP
Asphaltgold Store Darmstadt
Ludwigsplatz 8a
64283 Darmstadt
COLLECTIONS
*Tap on the collection title to find out more
TOGETHER foreVer
This collection brings back an easy late 90s vibe - inspired by sports and music culture, combined with modern streetwear. The classic cuts with striking textures and materials make these seemingly simple pieces an individual collection.
Two outstanding accessories round off the collection - a Yin&Yang shaped ceramic tablet and a ponyhair belt.
THIRD PLACE
For some it is the café or the bar around the corner, for others it's their favorite store in town. We all have our own "third place" - a place where we feel comfortable in addition to work and home, where we enjoy spending time. These special places not only offer us a break from everyday life, but also space for creativity, encounters and inspiration.
SUMMER OF JOY
To enjoy the summer, you have to love all facets of this period.
All these facets are reflected in the materials and fits of this collection.
Crocheted sets, light shirts and long-sleeved jerseys.
ESSENTIALS
No matter what you feel like today, our essentials are always ready-to-wear and easy to combine.
The focus is on the essentials - high-quality material, timeless cuts and subtle colors.
Products 380 g/m² heavy cotton in loose, unisex fits - designed for comfort and style.
HOME & LIVING
ACCESSOIRES
SOCKS
The Asphaltgold Brand
Daniel Benz founded Asphaltgold in 2008 out of a fascination for streetwear culture and a passion for sneakers since the early 90s. Starting out as a small store in Darmstadt, the company is now one of the leading online retailers for sneakers, contemporary streetwear and lifestyle.
Already in the first years of Asphaltgold, a strong community of sneaker enthusiasts with the same passion developed, who came together for release events and camp outs in front of the store and created a place for like-minded people.
This motivation gave rise to the company's own brand, back then still as classic "merch" with the iconic Asphaltgold cat.
After the rebranding in 2020, which replaced the cat and thus the first logo, the Asphaltgold brand developed under the claim Culture. Aesthetics. Dedication. continues to evolve. The claim combines Asphaltgold values and the shared passion of the resulting community.
Today, holistic cut & sew collections are designed with great dedication and attention to detail in the creation and production process - inspired and influenced by the current streetwear and sports culture.
The seasonal apparel collections are complemented by accessories such as caps and socks, home & living products and leather accessories.
The motivation remains the same - products for our community and all those who share our values.