Asphaltgold presents Nike Jordan x Paris Saint-Germain
Jordan Brand and Paris Saint-Germain - two names that stand for and represent outstanding sporting achievements. But success on the basketball court and on the soccer field are not the only link between the two sports powers. When it comes to fashion, Jordan Brand and PSG have also risen to become absolute big players internationally, and with their collaboration launched in 2018, they're creating quite a pulse in the fashion world.
At the center of the latest drop is an Air Jordan 4 Retro, which comes with color accents in Bordeaux, a "PANAME" label as a cool detail, the Jumpman logo on the tongue and a Jordan x PSG badge on the heel. In addition to the Jordan 4, the collection includes matching apparel pieces ranging from hoodies to longsleeves and a tee to a beanie. The color scheme of bordeaux, black, white and occasional gold runs as a red thread through the drop and gives the whole a noble framework.
Noble is also the keyword for the editorial video we shot on the occasion of the drop's release. We staged the Air Jordan 4 in the magnificent ambience of the Wiesbaden State Theater. Tune in and feel the mastery!