Adidas Superstar

  • About

    The adidas Superstar - the icon par excellence! The low-top version of the Pro Model with the concise shelltoe cap was launched by adidas in 1986. The worldwide breakthrough of the Superstar is not due to its suitability for the basketball court, but rather to the 80s Hip Hop high flyers RUN DMC. Darryl McDaniels - Joseph Simmons & Jam Master Jay sported the superstar at virtually all of their performances, making them the first hip hop group to sign a multi-million dollar contract with a sporting goods company. Combined with a track suit and no shoelaces, a new look was created that influenced the entire hip hop world. With the song "My adidas" RUN DMC added another legacy to their love for the 3-Stripes. Besides the classics in white-black and black-white, the superstar was also unpacked again and again for successful collaborations. In collector circles, for example, one of the most sought-after versions is the first collaboration between adidas and Japanese streetwear brand BAPE (a bathing ape). In 2015, Pharrell Williams got to reinterpret the superstar and directly created fifty different colored versions in a tonal all-over look. Another novelty in the sneaker world.