Nike Air Presto *Rainbow*
Nike Air Presto *Rainbow*
Nike Air Presto *Rainbow*

Nike Air Presto *Rainbow*

University Gold / Hyper Crimson / Siren Red
Regular price
115 €
Sale price
130 €
Regular price
115 €
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Brand: Nike
SKU: CJ1229 700
Color name: University Gold / Hyper Crimson / Siren Red
 As early as 1996, Nike started to think about a sneaker that should combine two characteristics: On the one hand, feet and shoes should harmonize more with each other, i.e. the fit was in the foreground - on the other hand, the sneakers should offer the same comfort as slippers. The then footwear developer Tobie Hatfield dedicated himself to this project. The biggest hurdle was finding an ideal upper material for the Nike slipper. Hatfield was looking for a more airy alternative to neoprene. This was found in 2000 and gave birth to the Nike Air Presto as we know it today. The so-called "Spacer Mesh", which comes from the medical industry, offered the sought-after breathability as well as flexibility - the "T-shirt for the foot" was born.
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About Nike

"Just do it" : Hardly any other brand lives its brand slogan like the sporting goods manufacturer founded in Beaverton in 1971. In the 1960s, athletics coach Bill Bowerman set himself the task of developing the perfect running shoe for his students. Together with the student Phil Knight, this project gave rise to the company Nike, which celebrated its breakthrough at the 1972 Olympic Games.

Among the greatest achievements in the company's history are the involvement of the exceptional basketball talent Michael Jordan and the introduction of the visible Nike Air® cushioning on the Nike Air Max 1. The Nike Mag with its automatic lacing plays a central role in the 80s film classic "Back to the Future". Nike's chief designer Tinker Hatfield has recently managed to turn this dream idea into reality. Using Nike E.A.R.L. technology, he brings the first self-lacing shoe onto the market and thus heralds the future of sneaker development.